our mission

LEVEL-UP 10K BUSINESSES BY 2025

POP OF MARKETING was founded on the idea that every business needs and deserves advertising that works. By breaking down what really matters (results) in a way that anyone can understand, we empower business owners and team members to make better decisions and more profit.


The event industry, small businesses, and family owned brands are still using old methods of marketing and advertising. Methods that are expensive and don't support their goals. Meaning a hard-earned money is being spent in the wrong places. 


Our value-first model means that we treat our clients like partners, and only find success when our partners finally see that ah-ha moment in marketing that they have been looking for. Taking your business to the next level. 


THE FOUR "S"ES


SLEAZY | SCARY | SHORT-TERM | SUSTAINABLE


"Sales" doesn't have to be sleazy, scary, or short-term. Instead, we focus on sustainability. Our method is to create and teach you real, long-term solutions so that your business thrives today. tomorrow, and beyond. 

O U R     S E R V I C E S

  • EXHIBITS & TRADESHOWS

    • Ticket Sales
    • Vendor Booth Sales
    • Marketing Strategies
    • Graphic Design
    • Email Marketing
    • Event Communication
    • Signage
    • Booth & Registration Staffing

  • GET MORE LEADS

    • Lead Generation
    • Social Media Advertising
    • Facebook and Instagram Ads
    • Copywriting
    • Lead Nurturing
    • Coaching/Consulting/Education
    • Small Event Marketing
    • Landing Page & Funnel Development

  • DIY MARKETING STRATEGY

    Let us teach you how to reach your audience for less at our live events, webinars, tutorials, and coaching sessions! 


    • Learn how to manage your own marketing
    • Get better leads for less
    • Exhibit hall positioning training
    • Inside sales tips from the best
    • Get an outside opinion of a business problem

  • COACHING

    • Learn how to manage your own marketing
    • Get better leads for less
    • Exhibit hall positioning training
    • Inside sales tips from the best
    • Get an outside opinion of a business problem

  • DRIP MARKETING

    The best way to expand your relationships and your brand is through drip marketing! Use email, SMS, and other push notifications to excite, delight, and convert your audience.


    • Email marketing
    • SMS strategies
    • Messaging
    • Social advertising

  • DIGITAL MARKETING SERVICES

    • Lead Generation
    • Social Media Advertising
    • Copywriting
    • Graphic Design
    • Email Marketing
    • SMS Strategies
    • Shopify, OCU, ClickFunnels
    • Coaching/Consulting
    • Event Communication
    • Ticket Sales
    • Vendor Booth Sales
    • Landing Page Development

P O D C A S T


Join our PODCAST where we post

short daily episodes with tactful information

to better your business. 


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EARLY ACCESS


R U T H

FAVORITE THING ABOUT THE ROLE

"What we're doing and teaching here really works because it's modeled after the scientific approach big-commerce stores use to convert sales. I knew I had to bring this back to the event industry.

To get feedback that it's taking businesses to the next level, bringing independence back to vendors, makes each day rewarding."


T H E R E S A

FAVORITE THING ABOUT THE ROLE

"In the events world, we're surrounded by people from all walks of life, who are generally passionate and creative. Most KNOW their product, service, or idea is fantastic.

But they don't always know how to convey their message effectively to spark and hold the attention of potential clients. I love being able to help someone take their new or traditional idea and make a thrive-able living out of it!"